Maui Jim got its start in 1980 as a small company selling sunglasses on Ka'anapali beach in Lahaina, Maui. Seeing a need in the market for technology that could combat intense glare and harmful UV while bringing the brilliant colours of the island to life they engineered the revolutionary PolarizedPlus2® lens. Maui Jim offers a selection of durable, lightweight polarised sunglasses that allow you to see the world in truly vibrant, glare free colour.

Wander to new horizons. Pīwai is a modern square aviator with a distinctive appeal whether strolling the city or trekking the mountains. Designed with lightweight MauiPure, invite an unparalleled visual experience to your outdoor world.